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McDonald's & Me
A Digital Media Story
A love story. A horror story. A fast-food coming-of-age saga.
When asked to write and edit a video about my relationship with a brand, I did the only logical thing: I chose McDonald’s—and got uncomfortably honest about it. From Happy Meals to hash browns to working behind the scenes, this is my chaotic ode to the clown prince of crime fast food who fed me, hired me, (almost) broke me… but ultimately inspired me.
Years later, it’s still one of my favourite projects—and easily the most fun I’ve had overusing needle drops. Enjoy this slightly unhinged dive into my past (and psyche).
Oh, I almost forgot. Would you like fries with that?
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